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Alignment + Action
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We start by listening. Through one-on-one interviews, discovery sessions, and workshops, we get to know your team, your goals, and your challenges. Then we align on strategy, set the right focus, and move quickly into action. Our framework is simple, straightforward, and built to scale with you.
Tru Process
Process matters. For Tru, it means we can scale and execute quickly. For clients, it means we can spin up our partnership without delay and put the systems in place to set them up for success.
DISCOVER & ALIGN
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In‑depth interviews with leadership and key team members
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Map your business model canvas (BMC) to clarify strengths, gaps, and opportunities
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Review your tech stack, content, and campaigns
STRATEGIZE & PLAN
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Build a marketing strategy that supports business objectives
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Define KPIs and reporting
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Create a roadmap of campaigns, events, and media
FOCUS & EXECUTE
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Stop what isn’t working, invest in what is
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Use proven SOPs to streamline content, campaigns, and communications
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Deliver quick wins while building long‑term systems
SCALE & SUPPORT
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Act as an extension of your team
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Train internal staff and leave processes in place
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Adjust strategy as the market shifts
"Kristen and Summer led a wonderful Brand Identity Session for my team. I wasn't sure what to expect, but by the end, I knew we were in great hands. Our team was able to develop new and exciting ideas to grow our business that we never would have considered before. Thanks, Tru Marketing for a great presentation and workshop."
- Charles Wear, President, Dreaming Tree Wellness