Fractional Marketing for GovTech, ITS, Mobility, and Public Safety
We give growing companies the strategy, creative, and execution they need to compete in complex, government-driven markets.
Next-Generation Marketing for Next-Generation Solutions
In government-focused industries, innovation is accelerating and competition is growing. As new technology reshapes the landscape, companies need marketing that can adapt just as quickly.
Tru Marketing brings the perspective of seasoned marketing leaders and the agility of a creative team that knows these sectors. We work with executive, sales, and product teams to align marketing with the business, strengthen brands, and position our clients to lead.

Tru Guidelines
SIMPLIFY
Clear the noise and create what matters most. Focus time, budget, and effort on the strategies and activities that move the business forward.
ALIGN
Connect leadership, sales, and innovation teams so marketing moves in sync. Remove silos and keep every effort tied to shared business goals.
DELIVER
Build the systems and content that enable teams to act. Ensure every element is in place to move from planning to execution without delay.
PROTECT
Safeguard the brand in every channel. Ensure all marketing, content, and campaigns strengthen trust and reflect the company’s integrity.
Who We Partner With
We work with innovators, service providers, and technology companies in government-focused industries. Our clients range from global leaders to high-growth SMEs, all focused on bringing next-generation solutions to market.
We integrate as an extension of your team, collaborating closely with leadership, sales, and product to ensure marketing aligns with your business goals.
Tru Philosophy
DO WHAT'S RIGHT, AND YOU'LL ALWAYS WIN
We believe that doing what's right is the secret to long-term success. With a commitment to integrity, honesty, and ethical practices, we lay a solid foundation for achieving remarkable results.
PEOPLE FIRST, NO B.S.
At Tru Marketing, people are at the core of everything we do. We make genuine connections and believe in transparent communication. We build authentic relationships, free from pretense and unnecessary complexity.
LISTEN WITH AN OPEN MIND
We understand the power of active listening. Every interaction is approached with curiosity and empathy, allowing us to truly grasp the needs and aspirations of our clients. By listening attentively, we uncover valuable insights that shape our strategies and drive impactful outcomes.
THE JOB ISN'T DONE UNTIL IT'S DONE
At Tru Marketing, we take pride in our commitment to excellence. We go above and beyond to deliver exceptional results, striving for perfection. We stay relentless until our clients are fully satisfied, their objectives achieved, and success is realized.
EMBRACE UNIQUE PATHS
We recognize that there are numerous routes to success. By embracing this philosophy, we foster innovation and tailor our strategies to the unique needs and goals of each client. There's no one-size-fits-all approach here; we believe in customizing solutions that make a real impact.
Our Story
Tru Marketing was co-founded in 2023 by two women with a proven track record of delivering the highest quality marketing service. Kristen and Summer have a natural passion for creativity and storytelling and have helped brands across the U.S. tell their story and enable their teams to succeed. To understand more about thier hourney, check out the blog.