Skip to content
Contact us

Fractional Marketing for GovTech, ITS, Mobility, and Public Safety

We give growing companies the strategy, creativity, and execution they need to compete in complex, government-driven markets.

  •  

Next Generation Marketing for Next-Gen Solutions

 

In the public sector, innovation is accelerating and competition is growing. As new technology reshapes the landscape, companies need marketing that can adapt just as quickly.

Tru Marketing brings the perspective of seasoned marketing leaders and the agility of a creative team that knows these sectors. We work with executive, sales, and product teams to align marketing with the business, strengthen brands, and position our clients to lead.

SIMPLIFY

Clear the noise and create what matters most. Focus time, budget, and effort on the strategies and activities that move the business forward.

ALIGN

Connect leadership, sales, and innovation teams so marketing moves in sync. Remove silos and keep every effort tied to shared business goals.

DELIVER

Build the systems and content that enable teams to act. Ensure every element is in place to move from planning to execution without delay. 

PROTECT

Safeguard the brand in every channel. Ensure all marketing, content, and campaigns strengthen trust and reflect the company’s integrity.  

AltumintSharepoint2
“Our company needed to define our internal culture and improve employee engagement. Tru Marketing developed a comprehensive program and organized resources for our internal teams.” – Altumint
OSP2
"We had a unique need for reaching our prospective clients. Tru Marketing not only helped us create a brand identity, they helped us create a premium direct mailer package that resulted in exponential growth for our firm." - Open Source Partners
SQUARE EVERGREEN ITS BRAND KIT

"We were just starting up. We worked with the Tru team in the past and knew their quality of work. They listened and created my company's brand from the ground up. I Love It! It really represents my business exactly how I envisioned." President & General Manager,  Evergreen ITS

RDIIrisEdge-1

"We had no plan for taking our product to market. Tru helped us strategize on the approach and executed the work, resulting in the most registrations for a product launch webinar we've ever had." - RDI Technologies

Who We Partner With

We work with innovators, service providers, and technology companies in government-focused industries. Our clients range from global leaders to high-growth SMEs, all focused on bringing next-generation solutions to market.

We integrate as an extension of your team, collaborating closely with leadership, sales, and product to ensure marketing aligns with your business goals.

Tru Philosophy

DO WHAT'S RIGHT, AND YOU'LL ALWAYS WIN

We believe that doing what's right is the secret to long-term success. With a commitment to integrity, honesty, and ethical practices, we lay a solid foundation for achieving remarkable results.

PEOPLE FIRST, NO B.S.

At Tru Marketing, people are at the core of everything we do. We make genuine connections and believe in transparent communication. We build authentic relationships, free from pretense and unnecessary complexity.

LISTEN WITH AN OPEN MIND

We understand the power of active listening. Every interaction is approached with curiosity and empathy, allowing us to truly grasp the needs and aspirations of our clients. By listening attentively, we uncover valuable insights that shape our strategies and drive impactful outcomes.

THE JOB ISN'T DONE UNTIL IT'S DONE

At Tru Marketing, we take pride in our commitment to excellence. We go above and beyond to deliver exceptional results, striving for perfection. We stay relentless until our clients are fully satisfied, their objectives achieved, and success is realized.

EMBRACE UNIQUE PATHS

We recognize that there are numerous routes to success. By embracing this philosophy, we foster innovation and tailor our strategies to the unique needs and goals of each client. There's no one-size-fits-all approach here; we believe in customizing solutions that make a real impact.

Our Story

Tru Marketing was co-founded in 2023 by Kristen Rose and Summer Rohde. What started as a way to do meaningful work on their own terms has grown into a company that helps brands across the U.S. share their story and strengthen their teams.

 

READ THE FULL STORY