Our Story

With nearly 30 years of combined experience in the dynamic marketing world, Tru Marketing co-founders bring a wealth of expertise to the table. Their passion for transforming businesses through strategic marketing shines through every aspect of their work.

It started in 2018 when these visionary individuals crossed paths while working for a company in the Intelligent Transportation Systems industry. Their collaboration proved to be a catalyst for change as they soon realized the outdated branding practices and inconsistent messaging prevalent in the industry. Motivated to make a difference, they embarked on

a journey together, vowing to streamline messaging and branding across all marketing and customer-facing channels.

With years of contributing to the success of other businesses under their belts, the co-founders decided it was time to channel their expertise into a business of their own. They believed in their ability to apply the techniques and processes they had developed as a team to help other companies create successful marketing strategies. The question arose: Could they assist others and build something they could truly call their own? The resounding answer was yes.

Driven by their passion for strategy, messaging, and branding, the co-founders developed their unique "Tru Branding" process, a strategic approach to identity development. This process, proven through their own company's identity formation, would be extended to their clients, ensuring a consistent and impactful brand presence.

The early stages of their entrepreneurial journey were challenging. Fear of the unknown loomed, but the co-founders refused to be paralyzed. They overcame those obstacles through constant positive self-motivation, dedication, and hard work, solidifying their belief in the power of resilience and determination.

At the heart of Tru Marketing's vision lies the aspiration to create a network of exceptional marketing professionals. They strive to build deep and lasting relationships with their clients and collaborators, understanding that success is not merely m

easured in business outcomes but in the positive and enduring impact of meaningful marketing.

The co-founders' complementary strengths further strengthen the foundation of Tru Marketing. One possesses a strategic business mind and excels in building relationships. The other has an authentic spirit, driving the success and well-being of others while wielding her acumen in graphic design and brand development. Both are fueled by an unmatched creative spark.